This campaign was designed to cater to pedestrians on the street; waiting for the bus, or just walking by on their way to their next destination. The purpose of this is to persuade potential customers to stop in for a quick cup of coffee.
I made sure to find Starbucks colors and typefaces to align with the ads that they already have. I created shapes with the type to give off the illusion of imagery without making a full illustration, as this is a type focused project.
